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Birth of a Brand

Monday, July 9, 2018

In an interview with Mike Gaylord of Agio, he explains the reasoning behind the creation of the company’s new brand – Apricity – and why retailers must begin their buying process six months earlier than they do now....

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Specialty Retailers Now Have Their Moment in the Sun

Friday, July 6, 2018

Agio, the industry leader in outdoor furniture, introduces Apricity for Spring 2019, a new brand innovation in outdoor living. Scores of retailers, buyers, and industry executives coming to the ICFA Preview Show are already buzzing with excitement before...

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2018 Apollo Award Finalists Named

Tuesday, July 3, 2018

The International Casual Furnishings Association (ICFA) announces the finalists for the 2018 Apollo Awards. The program recognizes retail excellence in the Sales and Marketing of outdoor furnishings....

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Brumley and Dolan Join OW Lee

Tuesday, July 3, 2018

OW Lee, a manufacturer of high-end outdoor furniture, fire pits, and accessories located in Ontario, California, has added Josh Brumley and Loretta Dolan as independent sales reps for two key regions....

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In Memoriam Bob Keck, 1932-2018

Tuesday, June 26, 2018

R.H. Peterson sadly reports Bob Keck, one of the founders of the Fire Magic brand, passed away Thursday, June 21. Born in 1932 in Whittier, California, Bob was the eldest of four, with a younger brother and two sisters. While in high school, he worked...

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International Pool | Spa | Patio Expo Opens Registration

Monday, June 25, 2018

Registration has officially opened for the 2018 International Pool | Spa | Patio Expo (PSP Expo), which returns to Las Vegas, Nevada, for the first time since 2015. The exposition, sponsored by The Association of Pool & Spa Professionals (APSP), will...

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