MidLantic Marketing Group Joins SÓLAS
Tuesday, October 29, 2019
West Lebanon, New Hampshire – MidLantic Marketing Group (MMG) – Eiron, John, Ron & Linda – have recently joined SÓLAS as Sales Representatives in the Mid-Atlantic region. MMG will represent SÓLAS in Eastern PA, MD, DE, NJ, DC, VA, & Long Island markets.
MidLantic, based in Alburtis Pennsylvania, has been calling on the hearth industry since 1995. Ron, a fixture in the industry since 1972, founded MMG after a successful career helping to manage the Walter E. Yetter Company. From a young age Eiron traveled with her parents and helped them with merchandising and training of hearth products. She is known in the industry for her outgoing personality and ability to share her product knowledge with her retail customers. Eiron is the recipient of the 2010 Presidents Award from Mid-Atlantic HPBA.
John joined the MMG family in 2004. He is an Air Force Veteran, an EMT, and very involved in his local school district. John currently manages NY, Western PA, and the VA market for MidLantic. His hands-on approach and excellent team building skills have been instrumental in the expansion of sales for MMG.
Kris Boutin, National Sales Manager for SÓLAS adds “MidLantic is a great fit with SÓLAS. I am excited knowing the type of support they can offer dealers in their territory. I look forward to working with them to help grow the SÓLAS brand even more."