Subscribe eNews Send Us Files Login

eNews Subscribe to eNews

OW Lee’s New Interactive Training Program for Retail Sales Associates

Monday, July 23, 2018

OW Lee, a manufacturer of high-end outdoor furniture, fire pits, and accessories located in Ontario, California, has announced they will be distributing a new training program throughout their dealer base meant to help new and existing retail sales associates sell the OW Lee brand.

This new training program is made up of six comprehensive lessons that can be viewed on a computer, tablet, or phone. These lessons cover the unique aspects of OW Lee that help sell the brand, product knowledge and general industry terminology, ordering options, and offer advice on how to best present the brand to the customer. To make this program the best tool possible for the retailer, OW Lee employed the help of experts in the field of instructional design and learning science.

“I am excited to get this program out there in the hands of the retailers and the salespeople selling our furniture every day,” said Leisa McCollister, vice president of Marketing for OW Lee. “I think dealers who embrace this program will see tangible results in the form of increased sales.”

Each lesson is 10-15 minutes long and also includes a quiz and worksheet. OW Lee retailers who are interested in this program are encouraged to reach out to their OW Lee sales rep or directly to OW Lee at to sign up for this beneficial program.

About OW Lee

OW Lee was founded in 1947 in Pasadena, California. It is the premier manufacturer of fine wrought-iron and wrought-aluminum outdoor furniture and fire pits. OW Lee manufactures heirloom quality products in Ontario, California, and they are one of the few remaining companies in the outdoor furniture industry that still manufacture in the USA.

More eNews

SunVilla Introduces Two New Brands and Expands Showroom

Friday, February 22, 2019

SunVilla Corporation continues to expand and grow. It is introducing two new brands to continue expansion into new categories and business segments. Joining the Portica brand, Royal Garden and Royal Shade brands will be launched by early summer as part...

» Continue

Industry Veteran Eric Parsons Joins Jensen Leisure

Friday, February 22, 2019

Eric Parsons, a veteran in high-end furniture, has joined premium outdoor furniture manufacturer Jensen Leisure Furniture as vice president. Parsons will provide strategic Sales and Business Development direction for the company in support of its intentions...

» Continue