Gabriella White Announces Exclusive Furnishings Partnership with Pursell Farms
Thursday, May 3, 2018
Gabriella White, parent company to luxury outdoor furniture line Summer Classics and indoor, high-style furniture brand Gabby, announces an exclusive furnishings agreement with Pursell Farms, a 3,200-acre destination resort with breathtaking vistas situated amid serene woodlands and rolling meadows in Sylacauga, Alabama, less than an hour from Birmingham.
“Our goal is to offer an unparalleled resort experience, and that means everything we offer our guests must meet a first-class level of function, style, and comfort,” said David H. Pursell, CEO of the resort. “Also, with accommodations ranging from our lodge, cottages, cabins, and new 40-room Inn, we wanted a luxury outdoor furniture line with a variety of collections that would fit the many different locations on the property.”
Like Pursell Farms, Summer Classics, also headquartered in Alabama, is a family-owned business and has been designing and manufacturing furniture for 35+ years with a similar goal to elevate the outdoor living experience.
When it comes to design, Pursell Farms’ goal is to present a blend of understated elegance and cozy comforts. The Summer Classics products featured throughout do just that. A few spots where Summer Classics furniture will be showcased include the new Inn’s verandas sporting panoramic views, and the spacious patio outside of the resort’s signature restaurant, Arrington; the Hamilton Place wedding venue; and Parker Lodge, with multiple porches and outdoor seating areas overlooking Lodge Lake at the 17th hole.
“For me, it is that feeling that a space can evoke, similar to the feeling of having on a new tuxedo, or, for my wife, a beautiful dress and her hair and makeup done perfectly,” said Bew White, CEO and founder of Gabriella White. “That feeling of pure, refined elegance is what Summer Classics furniture will add to the luxurious outdoor experience of Pursell.”