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Hearth & Home October 2019

Who Reads Hearth & Home?
Katherine Marcakis, for one!

Montréal, Québec

Occupation: Engineering Specialist at Supreme Wood Burning Products, Montréal

Special Interests/Hobbies: “Traveling, reading (preferably by a roaring fire), spending time with my family. People are always surprised to learn how much time we spend together as a family despite all working together.”

Problems/Issues Facing the Hearth Industry: “EPA’s perseverance over the years on minimizing emissions from wood-burning appliances, municipalities’ intermittent bans on wood-burning on forecast days of high pollution, and city and state regulations scrutinizing gas appliances with the implementation of Zero Net Energy policies have instilled negative misconceptions to homeowners. 

“As a wood-burning appliance manufacturer, it’s very frustrating because we put tremendous effort in designing wood-burning products that meet stringent EPA requirements while not compromising on heat output, ease of use, and aesthetics. It’s imperative to educate people that burning wood doesn’t equate to a detrimental impact on the environment and our health. Also, many new housing developments are omitting fireplaces in their blueprints because of space constraints and adherences to limited budgets.”

Key Trends in the Hearth Industry Today: “Industry trends do vary from market to market. Some markets are leaning more toward modern, cleaner-looking, wood-burning appliances, whereas other markets are still high in demand for traditional, more ornate fronts. However, the one common constituent in all markets is homeowners’ cynosure for a larger, uncompromising viewing area of the flames. Glass size is one design feature where bigger is always better.”

Advice to Retailers on Increasing Business: “We have the pleasure of working with such dedicated retailers who have successfully been running their businesses for longer than I have been working in the industry, and I know I’m not in a position to be giving them advice. However, with the NSPS 2020 emissions limit coming into effect in May, there’s never been a more opportune time for retailers to invest in their showrooms by replacing non-compliant appliances with products having EPA emissions of 2.0 g/h or less. Retailers don’t want to find themselves in the predicament of having stock of a product they are no longer allowed to sell come May 2020.”

Forecast for Your Sales in 2020: “I’m optimistic for 2020. Our non-catalytic, patented Clean-Burn technology has enabled Supreme to offer a full line of wood-burning products with variable burn rates that are NSPS 2020 compliant. We have a lot of exciting new products in the works that we are eager to introduce at the HPBExpo in New Orleans.”

Years Reading Hearth Home“Ten years. My sister Anastasia handed me the first issue I read of Hearth & Home when I started working full-time in the industry.”

Reasons for Reading Hearth Home“I read Hearth & Home to keep track of new products in the market and industry trends. We are blessed to be in an industry as close-knit as ours, and I especially love reading Hearth & Home’s articles featuring friends in the industry.”

More Stories in this Issue

Canada: An Introduction

By Richard Wright

Last year, a major topic of conversation and concern was the 2,000-plus wildfires burning in British Columbia, and polluting the air in places such as Vancouver to the extent that it was said to be “worse than that in Beijing.”

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Mornings in the Tub

By Bill Sendelback

For some it’s yoga, for others meditation, but for the Bourques it’s hot water and planning the day that leads to success (yep, even throughout the frigid Canadian winters).

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Known & Respected

By Lisa Readie Mayer

Known for its commercial foodservice appliances, Crown Verity adds residential appliances to its lineup.

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Not the Greatest

By Tom Lassiter

Patio furniture sales were impacted by the weather (surprise!), a weak loonie, and the U.S. president’s tariffs.

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A Formidable Team

By Tom Lassiter

CabanaCoast has visionary owners, quick-ship on everything, and a concentration on both specialty and commercial business.

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Join the MARCH Through All Four Seasons

Unique garden terraces, lively music spilling into the streets, exceptional cuisine centered around open-flame cooking... New Orleans is the city that celebrates the very indoor-outdoor lifestyle that our industry creates.

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2019 August Business Climate

In early August, Hearth & Home faxed a survey to 2,500 specialty retailers of hearth, patio, and barbecue products, asking them to compare August 2019 sales to August 2018. The accompanying charts and selected comments are from the 182 usable returns.

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Parting Shot: Diamond on Fire

The MONROE see-thru suspended fireplace is part of the VITA Collection that is handcrafted by craftsmen in southern Ontario. It is available in two fuel options – Vapor-Fire, using water as a fuel source, or gas (natural gas or propane).

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