Who Reads Hearth & Home?
Karen Galindo, for one!
Occupation: “Retailer in Austin and San Antonio.”
Special Interests/Hobbies: “Travel, swimming, and relaxing in my OW Lee furniture, under my TUUCI umbrella, and at my Orangetheory Fitness program.”
Problems/Issues Facing the Patio Furnishings Industry: “Coming together as an industry: manufacturers, reps, and retailers all working together to face the increased challenges in the retail arena today.”
“Differentiating specialty product to the consumer; finding ways to reach consumers through the quickly-changing choices in media and advertising; staffing to meet consumer expectations.”
Key Trends in the Patio Furnishings Industry Today: “Metal is hot right now. Fire pits still hot, cantilevers, neutrals, blues, and in-pool ‘beach’ loungers.”
Best Ways for Retailers to Combat Internet Sales: “Support only manufacturers who support brick-and-mortar. Support manufacturers who don’t sell direct through their own retail outlets. Create more instantaneous delivery and return options for consumers, and creative programs that Internet companies cannot compete with.
Years Reading Hearth & Home: “Wow, I think forever; whenever Hearth & Home started – it’s my industry bible!”
Reasons for Reading Hearth & Home: “Articles are always on point with an eye to truthful reporting, not advertorial BS. Hearth & Home hits key issues and does not sugar-coat the truth. It shares openly and honestly the issues facing the industry today. It publishes a variety of news that is pertinent to all aspects of the industry. It’s real journalism. Plus, they are huge industry supporters.”